CARLO ROSSI - 40 YEARS OF GOOD, HONEST WINEFOR FORTY YEARS, CARLO ROSSI JUGS HAVE BEEN FILLED WITH UNPRETENTIOUS, FRUIT FORWARD WINE!

•Since 1975 people have picked up their favourite jug, hooked a finger through the ring, and sipped a glass of great tasting wine. They come back again and again, not only to talk about Rossi wine, but to drink it too!

You may wonder, why a jug?

Some people think it goes back to the 1930s and the origins of commercial winemaking in California, when people would gather for a grape stomp and carry the fresh juice home. Others think it's all about.

the convenience of the ring, the simple loop that makes it easy to carry, pour and share your favourite wine. It may be a little bit of both, but we like to think it's just another way Carlo made his wines stand out from the crowd.

Meet Carlo Rossi

A salesman from day one, Charles "Carlo" Rossi started working for E. & J. Gallo Winery in 1953 alongside family friend Ernest Gallo. In 1962, Carlo Rossi Red Mountain wines were introduced and quickly became one of the winery's top sellers.

By the time 1975 rolled around, "Red Mountain" was removed (but is still in use on some labels) and Carlo had become the face and voice of his popular, eponymous jug wine.

He starred in the TV and radio spots, taking to the airwaves to talk about his good, honest wines that he made for real people to enjoy.

His simple, straightforward approach to wine was reflected in these commercials, where he was known to coin memorable "Carlo-isms," including the now famous "I like to talk about wine, but I'd rather drink it."

Chardonnay

From the Carlo Rossi Reserve Collection, this Chardonnay has subtle hints of apple, pear and oak. It goes well with cheese and fruit platters.

Did you Know?

Chardonnay is widely planted around the world and traditionally marked with fruit and mineral notes.

Carlo Rossi Chardonnay has an elegant taste and aroma that will enliven your senses. Notes of juicy citrus and ripe apples are balanced perfectly by the subtle taste of spices and crisp finish.

ARANDIA, DAISAANDAYA, SARA LOISA

ABESAMIS, ALEXANDERCUADRA, MELODY

CAUZON, REYNALDO