Science Comm @UniBicocca

In the inner depths of science communication ecosystem

elisabetta [email protected]

mercoledì 22 febbraio 12

William Whewell

1794 - 1866


Joseph Norman Lockyer

1836 - 1920


Samuel Hubbard Scudder

1837 - 1911


Enrico FermiManhattan Project

1942 - 1945


John Ziman

1925 - 2005

«...science has, as a whole, been insulated from ethics for two quite distinct reasons. On the onehand, academic scientists are supposed to be indifferent to the potential consequences of their work. On the other hand, industrial scientists do work whose consequences are considered too serious to be left in their hands.My point is that post-academic science has features that make nonsense of the traditional barriers between science and ethics. (…)

Science 4 December 1998: Vol. 282. no. 5395, pp. 1813 - 1814


John Ziman

1925 - 2005

As the competition for funds intensifies, project proposals are forced to become more and more specific about the expected outcomes of theresearch, including its wider economic and social impact. (…)Universities and research institutes are no longer deemed to be devoted entirely to the pursuit ofknowledge "for its own sake." (...)Another feature of post-academic science is that it is largely the work of teams of scientists, often networked over a number of different institutions. Where, then, do the ethical responsibilities lie? (…)»

Science 4 December 1998: Vol. 282. no. 5395, pp. 1813 - 1814


Craig Venter


Hwang Woo-suk 2006


Renato Dulbecco

1914 - 2012


Sanremo 1999


Stephen Jay Gould

1942 – 2002


This View of Life


«Of all that I shall miss in closing these columns, I shall feel most keenly the loss of fellowship and interaction with readers.

Have we not shared 300 episodes of mutual learning?»

2002


Science

Public


SCIENCE

Publics

comunicazione

SCIENCE

SCIENCE

SCIENCEPublics

Publics

Publics


Background

Latest result Background

Latest result

Scientific journal On the media


News organizations — old and new — still produce most of the content audiences consume. But each technological advance has added a new layer of complexity—and a new set of players—in connecting that content to consumers and advertisers.

In the digital space, the organizations that produce the news increasingly rely on independent networks to sell their ads. They depend on aggregators (such as Google) and social networks (such as Facebook) to bring them a substantial portion of their audience.


And now, as news consumption becomes more mobile, news companies must follow the rules of device makers (such as Apple) and software developers (Google again) to deliver their content. Each new platform often requires a new software program.

And the new players take a share of the revenues and in many cases also control the audience data.


Where from?


What for?


products

newslong form

inves7ga7onradio feature

TV

web video

podcast

digital anima7on

blogs


It is true that the number and variety of publishing platforms is exploding in the Internet age. But very few of these entities are engaged in original reporting.

In short, we face a situation in which sources of opinion are proliferating, but sources of facts on which those opinions are based are shrinking.

The former phenomenon is almost certainly, on balance, a societal good; the latter is surely a problem.


And now the data


2011: Data win the Pulitzer


Outside the media, in the public agora


Science Comm @UniBicocca

Technology

Transcript of Science Comm @UniBicocca