Adesso In Onda
-
Upload
davide-cerbo -
Category
Documents
-
view
666 -
download
0
description
Transcript of Adesso In Onda
![Page 1: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/1.jpg)
- Adesso in onda -
![Page 2: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/2.jpg)
Chi sono?
• Davide Cerbo - @davide_cerbo• Happy Developer• R&D sulla Moneta elettronica
e i servizi a valore aggiunto• Ho lavorato per RAI e RSI
![Page 3: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/3.jpg)
Un po’ di dati
10.000 tweet/secondo durante l’ultimo
SuperBall
![Page 4: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/4.jpg)
Un po’ di dati
![Page 5: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/5.jpg)
Un po’ di datiAndamento vendite Tv, 3D Tv e SmartTv
![Page 6: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/6.jpg)
Un po’ di dati
![Page 7: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/7.jpg)
Un po’ di dati
![Page 8: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/8.jpg)
Un po’ di dati
![Page 9: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/9.jpg)
Post-PC Era
![Page 10: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/10.jpg)
Rest in Peace
![Page 11: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/11.jpg)
Convergenza
![Page 12: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/12.jpg)
Tipi di applicazioni
• Second screen• Widescreen• Single-wide• Ticker
PREMESSA: non citerò tutte le applicazioni esistenti, ma solo alcuni esempi
![Page 13: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/13.jpg)
Second Screen
Lo smartphone o il tablet sono un link tra persona e TV
![Page 14: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/14.jpg)
Applicazioni di esempio
![Page 15: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/15.jpg)
Ma prima: Guida TV
• Non esiste un repository completo e affidabile• XMLTV (http://wiki.xmltv.org/) non lo ritengo
affidabile al 100%• Meglio fare da soli grazie, Ajax ci dà una mano
;)
![Page 16: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/16.jpg)
YouTube Remote - Clik
• Un semplice Qrcode per collegare un “Big Screen” e dispositivo facilmente
![Page 17: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/17.jpg)
GetGlue / Viggle
![Page 18: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/18.jpg)
Zeebox / ConnectTV
![Page 19: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/19.jpg)
GetGlue / Zeebox / ConnectTV / Viggle
• La TV diventa SOCIAL• Raccogli badge e premi: Gamification• Acquista ciò che vedi (Zeebox)• Ci serve una Guida TV (vedi prima )• Ci servono dettagli su film, serie TV…: OPEN DATA
![Page 20: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/20.jpg)
Miso• Utente Smartphone• Invio di contenuti
personalizzati• Miso permette agli utenti di
creare dei “SideShow”
![Page 21: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/21.jpg)
Shazam / Into_now / ConnectTV
![Page 22: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/22.jpg)
Shazam / IntoNow
Acoustic fingerprint: una “impronta” deterministica utilizzata per identificare una traccia audio
• Acoustid.org fornisce tutto quello che serve, o quasi ed è opensource!
• Trasformata di Fourier di una distribuzione• Come funziona?
http://oxygene.sk/2011/01/how-does-chromaprint-work
![Page 23: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/23.jpg)
SmartTV
101101010101101
100011101010101
110101000110101
101101
010101
101
100011
101010
101
110101
000110
101
![Page 24: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/24.jpg)
Applicazioni su SmartTv
Widescreen Single Wide
Ticker
![Page 25: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/25.jpg)
Widescreen + Second screen
• Movl offre una piattaforma completa!• SDK per Android, IOS e Javascript• Google TV offre Anymote-protocol• Apple offre AirPlay API
![Page 26: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/26.jpg)
Smart Glass – Big Picture
Second screen per il Gaming!
![Page 27: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/27.jpg)
Ma come si programmano?
Javascript e Flash a manetta!
Marchio Javascript XML Flash Html Java Objective-CSamsung Si Si SiLG Si Si SiPanasonic SiYahoo Si SiGoogle SiApple SiSmartTV Alliance Si Si Si
![Page 28: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/28.jpg)
Che browser?
Marchio BrowserSamsung Prima Mapple, ora Webkit
LG Webkit
Sharp Opera
Philips Opera
Apple Webkit
Google Webkit
![Page 29: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/29.jpg)
SmartTv Alliance
LG, Toshiba, TP Vision/Philips nel 2012 si sono unite per creare un ambiente di sviluppo per
SmartTv basato su standard Open
![Page 30: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/30.jpg)
Multipiattaforma?
• Movl Connect PlatformNì, offre SDK per IOS, Android e Javascript
• App CloudCostruite la vostra app in HTML5 per IOS e Android
• Adobe PhoneGapCostruite la vostra app in HTML5 per IOS e Android
• Appcelerator TitataniumSviluppa in Javascript per IOS e Android
![Page 31: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/31.jpg)
Pensiamo anche ai designers!
Google ha fornito una guida al disegno di applicazioni su SmartTv
https://developers.google.com/tv/android/docs/gtv_android_patterns
![Page 32: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/32.jpg)
Pensiamo anche ai designers!
![Page 33: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/33.jpg)
Pensiamo anche ai designers!
Global / Contextual / Detail Zone
![Page 34: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/34.jpg)
Pensiamo anche ai designers!
Global / Contextual / Detail Zone
![Page 35: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/35.jpg)
T-Commerce
• Qrcode e Acquista• Ascolta e Acquista• Naviga e Acquista
![Page 36: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/36.jpg)
T-Commerce
![Page 37: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/37.jpg)
T-Commerce
LA DMA (Direct Marketing Association), afferma che le vendite tramite la TV hanno totalizzato $1.500 miliardi negli ultimi 4 anni:• 2008 - $392 miliardi• 2009 - $356 miliardi• 2010 - $383 miliardi• 2011 - $430 miliardi
![Page 38: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/38.jpg)
Link utili e bibliografia
Mercato• http://www.breakthrudigital.com/index.php/news/trends-statistics/173-smart-tv-surges-in-popularity-worldwide• http://digitalmarketinglab.com.au/index.php/2011/12/04/smart-tv-apps-the-next-big-thing-in-digital• http://www.wired.com/gadgetlab/2011/09/smart-tv-casualty/• http://nbry.wordpress.com/2010/10/24/smart-tv-and-future-of-television/• http://blog.nielsen.com/nielsenwire/online_mobile/40-of-tablet-and-smartphone-owners-use-them-while-watching-
tv/• http://www.readwriteweb.com/archives/second_screen_apps_top_trends_of_2011.php• http://socialtvworldsummit.com/invest-in-a-second-screen-strategy• http://solomoshow.com/episode-4-second-screen-marketing/• http://www.crowdpark.com/media-kit/crowdpark-whitepaper/crowdpark-whitepaper-secondscreen.pdf• http://www.readwriteweb.com/archives/whos_actually_using_second_screen_tv_apps.php• http://www.readwriteweb.com/archives/second_screen_apps_top_trends_of_2011.php• http://www.bogotobogo.com/Android/smartphoneMarket.php• http://hacktivision.org/?p=4149• http://www.nytimes.com/external/readwriteweb/2011/07/28/28readwriteweb-top-trends-of-2011-second-screen-
apps-50937.html?partner=rss&emc=rss• http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats#phone-shipments• http://www.techeconomy.it/2012/04/17/usa-i-social-media-in-tv-funzionano-parola-di-accenture/• http://wordpress.bluefinlabs.com/blog/2012/09/25/social-tv-is-buzzing-about-samsungs-galaxy-s-iii-commercial/
![Page 39: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/39.jpg)
Link utili e bibliografiaBlog e Magazine• http://www.next-tv.it/• http://www.lostremote.com/• http://bluefinlabs.com/
Prodotti interessanti• http://shazam.com/• http://getglue.com/• http://www.intonow.com/• http://arktan.com/• http://viggle.com/• http://aboutecho.com/• http://gomiso.com/• http://www.intonow.com/ci• http://zeebox.com• http://clikthis.com• http://www.connectv.com/home• http://www.xbox.com/en-US/live/smartglass• http://store.steampowered.com/bigpicture• http://www.socialguide.com
![Page 40: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/40.jpg)
Link utili e bibliografia
Sviluppo SmartTv• http://www.samsungdforum.com/Guide/GuideList• http://developer.lgappstv.com/devel/main/main.lge• http://developer.vieraconnect.com/• https://developers.google.com/tv/• http://code.google.com/p/anymote-protocol/• http://www.smarttv-alliance.org/
Sviluppo Multipiattaforma• http://phonegap.com• http://connect.movl.com• http://developer.appcelerator.com (Titanium)• http://www.brightcove.com/en/content-app-platform/sdk-developer-tools
![Page 41: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/41.jpg)
???
![Page 42: Adesso In Onda](https://reader033.fdocumenti.com/reader033/viewer/2022050919/54589ba9af795998788b5508/html5/thumbnails/42.jpg)
E mo’ pigliamoci sto’ caffè