Post on 16-Jul-2020
Big Data: nuovi trend e prospettive di sviluppo
Motore Sanità: INVECCHIARE IN SALUTE E CRONICITÀ
Firenze, 16 giugno 2016
1
Lorenzo Benussi
about me
2
PhD in Economics of Innovation
• Strategic Advisor for Innovation (Public and Private sector) @ TOP-IX Consortium
• Fellow @ NEXA Center for Internet & Society, Polytechnic of Turin
• Task Force for Innovation and Digital
Agenda @ Presidenza del Consiglio
Agenda
3
1. why digital data? 2. how many types of data? 3. why data are so important? 4. focus on big data 5. new trends in data for health 6. future challenges
why digital data?
4
we live in a world of data
Ref: National Geographic http://ngm.nationalgeographic.com/big-idea/14/augmented-reality
5
smart phone glasseszero interface
We are data (the “you world”)
[Source: TIME - Person of the Year: You, 25/12/2006]
6
They use data (mapping the digital world)
7
• Data • Information • Knowledge
…data is value
8
10
hyper connected socio technical complex system
the Arab spring
for the first time in human history social phenomena are recorded by digital technologies
#smalldata: against the centralisation of data-power in the hands of the few. [Open Knowledge Foundation mailing list, 07/05/2013]
data power…
11
How many types of data?
12
Big Data Volume Variety Velocity13
Social media data14
Objects data: Internet of Things15
Personal Data: the quantified self16
17
Open data: free, open, accessible
Why data are so important?
18
Data As A Servicedigital data change the market
19
20
… Data are not closed inside applications but they are consumed on-demand as a service
RESTful API make possible to access data as a web resource (trough URI - uniform resource identifier)
The Market of Data
digital data shape cities21
Data helps to monitor the status and the development of a system/city
1) Economic Development - monitoring efficiency and effectiveness of the overall economic system; 2) Social Development – assessing social impact of policies and programs; 3) Environmental Development - evaluating environmental sustainability of policies in medium and long term.
Smart City: data & platforms
22
digital data change politics
23
Digital Data open (the) government
24
digital data change innovation models
25
Microfactories: the cleaner, smarter and more efficient factory of tomorrow
When I say that innovation is being democratized, I mean that users of
products and services—both firms and individual consumers—are
increasingly able to innovate for themselves.
(DEMOCRATIZING INNOVATION, Eric Von Hippel, MIT)
Democratising innovation: open innovation, user driven innovation, etc.
26
The Cathedral The Bazaar
27
and the so-called big data?
28
29
Ref: https://www.digitalpulse.pwc.com.au/infographic-what-is-internet-of-things/
30
IS WHEN YOU HAVE TOO MUCH DATA TO HANDLE ON YOUR OWN COMPUTER OR WITH NORMAL PROGRAMMING SKILLS & METHODS…
BIG DATA?
... BUT AT THE SAME TIME YOU COMPLAIN THAT YOU HAVE NOT ENOUGH DATA TO DO WHAT YOU WANT
31
IT IS ALL ABOUT HIDDEN PATTERNS
big data: new conceptual framework
32
big data is about three major shifts of mindset
(1) WHOLE VS SAMPLES The first is the ability to analyze vast amounts of data about a topic rather than be forced to settle for smaller sets.
(2) COMPLEXITY VS EXACTITUDE The second is a willingness to embrace data’s real-world messiness rather than privilege exactitude.
(3) CORRELATION VS CAUSATION The third is a growing respect for correlations rather than a continuing quest for elusive causality.
Excerpt From: Big Data: A Revolution That Will Transform How We Live, Work, and Think by Viktor Mayer-Schönberger and Kenneth Cukier (Mar 4, 2014)
33
The big data and analytics market will reach $125 billion worldwide in 2015, according to IDC.
New technologies will account for 100% of growth - Worldwide IT and telecommunications spending will grow 3.8% in 2015 to more than $3.8 trillion. Nearly all of this […] will be focused […] on mobile, cloud, big data analytics and the Internet of Things. - NEW ICT
Wireless data, the largest segment of the telecommunications sector, will also be the fastest growing - Wireless data will be the largest ($536 billion) and fastest growing (13%) segment of telecom spending. - MOBILE
Phablets will be the mobile growth engine - Sales of smartphones and tablets will slow down from the pace of recent years, reaching $484 billion and accounting for 40% of all IT spending growth. THE PC IS DEAD
In 2015, digital marketing budgets will increase by 8% […] with more than $500 million in annual revenue.
Source: Forbes (2015) 6 Predictions For The $125 Billion Big Data Analytics Market in 2015
34
<Digital paradox>
Facebook is now worth about $200 billion. United Airlines, a company that actually owns things like airplanes and has licenses to lucrative things like airport facilities and transoceanic routes between the U.S. and Asia, among other places, is worth $34 billion. Source: Forbes (2015) Drilling Into The Value Of Data
The value of digital data
McKinsey, 2015
FinanceIndustry
(BIG) DATA LIFECYCLE
DATA MODELS DECISIONS
BIG DATA as ITERATIVE PROCESS
35
new trends in data for health
36
37
Wearable devices
Flatiron Health - “Only 4% of patients participate in clinical trials. Our vision is to aggregate the data on the 96% percent, organize it, and make it usable by physicians, patients, and any of the stakeholders here” Nat Turner, co-funder Flatiron Health.
38
Flatiron Health rises 190MM$ in 2016 from Roche and Google Ventures (ref. company web site)
(ref. Fortune, 2014 - http://fortune.com/2014/06/12/flatiron-healths-bold-proposition-to-fight-cancer-with-big-data/)
The uberization of health care ?
39
future challenges
40
41
1. monitoring activities and performance 2. optimisation of medical resources 3. new metrics and new finance 4. new services (easy access to healthcare system) 5. telemedicine 6. treatment delivery 7. health profiles: biology of diseases 8. predictive models: more informed modelling 9. wearable devices: monitoring conical diseases 10. massive engagement: mobile health apps
Major (disruptive) trends of digital data in the health care system
Thank you
42
Lorenzo Benussi lorenzo.benussi@gmail.com lorenzo.beussi@top-ix.org
twitter: lorenzobenussi linkedIn: lorenzobenussi
Personal Data Space
43
Ref: EU COM(2014) 442 Towards a thriving data-driven economy
Data is at the centre of the future knowledge economy and society