Umberto Bertelè - Pensiero innovativo, strategia, pianificazione: le ricette per ricominciare a...

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© Umberto Bertelè 1 BOLOGNA - Convento S. Domenico 2 ottobre 2014 INSIEME PER LA RIPRESA Umberto Bertelè, School of Management - Politecnico di Milano

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intervento di Umberto Bertelè, Professore Ordinario di Strategia e sistemi di pianificazione presso la School of Management - Politecnico di Milano

Transcript of Umberto Bertelè - Pensiero innovativo, strategia, pianificazione: le ricette per ricominciare a...

  • 1. BOLOGNA - Convento S. Domenico2 ottobre 2014INSIEME PER LA RIPRESAUmberto Bertel,School of Management - Politecnico di Milano Umberto Bertel 1

2. Umberto Bertel 2 3. Creare valore disgregandosettori consolidati: il caso WhatsApp Umberto Bertel 3 4. Il caso WhatsApp (1/4)WhatsApp riuscita a distruggere ilmercato degli SMS in soli 4 anni:unoperazione che avrebberichiesto in altri tempi tra i 20 e i 30 anni,ha sostenuto uno dei principali operatori mondiali di venture capital, inoccasione della recente acquisizione di WhatsApp da parte di Facebook per19 miliardi di dollari.Diciannove miliardi per una start-up nata nel 2009, che riuscita in 4 anni- investendo pochi soldi (60 milioni di dollari) e con pochissime persone (55in tutto), ma rinunciando quasi integralmente (dato il suo business model) airicavi - a superare la soglia dei 450 milioni di utilizzatori e dei 50 miliardidi messaggi processati al giorno: la pi elevata velocit di crescita nellastoria delleconomia mondiale Umberto Bertel 4 5. Il caso WhatsApp (2/4)Al di l dellentit della cifra pagata, proprio la velocit con cui WhatsApp e lestart-up sue concorrenti stannodisgregando un mercato ricco come quellodegli SMS, con pesantissimi danni per gli operatori telecom che locontrollano, che merita riflessione.Anche perch si tratta di un mercato di nascita relativamente recente,sviluppatosi (fino allavvento degli smartphone) con il diffondersi deicellulari, e anche perch i soccombenti sono in larga maggioranza grandiimprese.Cos come merita riflessione il fatto che i nuovi entranti - WhatsApp e lealtre start-up sottraggano alle imprese incumbent quote crescenti dimercato, ma non subentrino a esse (se non in minima parte)nei ricavi e nei profitti, perch offrono i servizi alternativi (quasi)gratuitamente. Umberto Bertel 5 6. Il caso WhatsApp (3/4)Quali sono stati gli ingredienti alla basedel fenomeno WhatsApp? Se ne possonoevidenziare almeno cinque: la possibilit nata con gli smartphone di un accesso in mobilit a Internete quindi di un convogliamento alternativo dei messaggi; la possibilit passando attraverso Internet di aggirare la politica didiscriminazione dei prezzi in funzione degli utilizzi applicata daglioperatori telecom: quale ad esempio linclusione nei messaggi stessi difoto; la disponibilit crescente di banda larga (broadband), per i suoi riflessisulla qualit dei servizi fatti transitare attraverso Internet; la disponibilit di una infrastruttura sempre pi consistente di cloud Umberto Bertel 6computing; il costo estremamente contenuto per la creazione e la diffusione di unaapp di cos grande successo. 7. Il caso WhatsApp (4/4)La crescita di WhatsApp attraverso ladisgregazione di un settore ricco comequello degli SMS un caso esemplare dibig-bang disruptioncio il fenomeno, dilagante nelleconomia, di sparizione di interisettori o comunque di stravolgimento delle loro logiche competitiveper lentrata in gioco di business model completamente (quale quello diWhatsApp) o parzialmente alternativi, resi possibili dalla pi recenteondata di innovazioni tecnologiche e di investimenti infrastrutturalinellICT. Umberto Bertel 7 8. INDICEDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 8DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALECRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3D 9. CRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3DDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 9DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALEINDICE 10. Lorologio non serve pi per leggere lora Umberto Bertel 10 11. Aug. 28, 2014Samsung, LG to Compete Head On With New SmartwatchesA standalone phone for your wrist is finally coming. It willsupport 3G wireless networks and will be able to makeand receive calls without having to be tethered to asmartphone.Sept. 3, 2014Sony Rolls Out Two Wearable DevicesElectronics Maker UnveilsWristband,New Version of SmartwatchApple Watch to Allow Mobile PaymentsSmartwatch to Have Tap-to-Pay Features, Curved Screen; Not Expected toShip This Year Umberto Bertel 11Sept. 4, 2014 12. Swatch Switches Gears on Smartwatches as Apple LoomsIts Stock Falling, Swatch Adds 'Smart' Features to WatchesSwatch Group is starting toget worried aboutsmartwatches. Over the past12 months, Swatch shareshave fallen nearly 11%, morethan rivals Richemont andLVMH.For years Swatch hasdismissed Internet-enabledwatches as novelties thatwon't disrupt business at theworld's biggest watchmaker.Aug. 25, 2014The company said it is introducing fitness functions, a key feature of smartwatches,to its Touch line of digital watches. Umberto Bertel 12 13. Si acquistano sempre meno macchinefotografiche digitali compatte Umberto Bertel 13 14. Cameras Succumb to Smartphone JuggernautThere was a time when it would have beencrazy to suggest that a phone camera wouldever approach the speed and quality of astand-alone camera. Now, that day is over.Sales of point-and-shoot cameras have beendeclining for years .. Taking a picture with aphone simply isn't a subpar experience. Formost people, most of the time, a phone is allyou need.NOV. 10, 2013What the phone did to the camera isn't an isolated incident. The storybehind the death of the stand-alone camera is a history of the future ofalmost everything. Umberto Bertel 14 15. AUG. 12, 2013Smartphones Expose Camera Makers' ShortcomingsSales of Mass-Market Models Plummet, and High-End Hopes Look Misplaced(1/2)Smartphones are killing off theonce-core business of compactdigital cameras. Worse still,hopes that sales of high-endmodels would make up theshortfall now look misplaced.Sales of compact cameras arealready tumbling fast at Canonand Nikon, which together sold44% of all cameras globally lastyear. Umberto Bertel 15 16. AUG. 12, 2013Smartphones Expose Camera Makers' ShortcomingsSales of Mass-Market Models Plummet, and High-End Hopes Look Misplaced(2/2)... At Canon sales of compactcameras in the quarter ended June30 were down 26% from a yearearlier. At Nikon sales were down30%.That wasn't a surprise givensmartphone cameras are essentiallymaking compact cameras seemincreasingly obsolete Umberto Bertel 16 17. Gli smartphone rottamanoi navigatori portatili Umberto Bertel 17 18. CRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3DDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 18DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALEINDICE 19. Gli smartphone e i tablet rubanospazio alle console per videogame Umberto Bertel 19 20. 20JAN 20, 2014Nintendos declining sales put change of game plan oncardsNintendo announced that it had cut its netprofit forecast of Y55bn ($527m) in theyear to March to a net loss of Y25bn, assales of its Wii U games console and 3DShandheld unit fell well short of globaltargets ..The core problem is that the worlds largest games machine maker hasbeen hurt by the big shift to mobile devices. Casual gamers are abandoningspecialised hardware in favour of playing on phones and tablet computers,on which titles can be downloaded at a fraction of the cost .. 21. 21DEC 3, 2013Apps market: From chat to finance, soon your gadgetwill run your life(1/2)Apps have become the core featureof every smartphone. Work orleisure, finance or fitness, apps areavailable for anything you coulddream up and probably some youcould not.Mobile app stores recorded 64bndownloads last year .. Revenuesare forecast to soar to $26bn thisyear, from $18bn in 2012. 22. 22DEC 3, 2013Apps market: From chat to finance, soon your gadgetwill run your life(2/2)And it is not just smartphones. Theincreasing popularity of tablets hasopened up even more possibilitiesfor app designers .. Practical toolssuch as Google Maps and socialmedia such as Facebook are some ofthe most widely used apps,but games dominate the market ..About 70 to 80 per cent of revenueson Google Play and iTunes comefrom games .. 23. August 17, 2014Smartphone owners appetite for new apps wanesThe average number of apps downloaded on a monthly basis has decreasedconsiderably in 2014. As smartphones saturate mobile markets in the USand Europe, developers must rely on customers continuing to downloadnew apps for their businesses to grow.August 19, 2014Apps: Growing painsOnce a thriving cottage industry, bigger players are now dominant andprofits are squeezed23 24. Musica, film e televisione Umberto Bertel 24 25. NOV. 12, 2013Film in streaming a pagamento: Lo store Google arriva anche inItaliaSi arricchisce il mercato del cinema on line a pagamento . Sul play disponibili pellicole a noleggio e inabbonamento Un nuovo contendente cerca di portare inItalia lo streaming legale di film: si chiamaGoogle ed pronto a dare battaglia ainumerosi concorrenti. Da oggi infatti anche inItalia sar possibile noleggiare o acquistarefilm da Google Play, il negozio online delcolosso delle ricerche gi noto per la venditadi applicazioni, giochi, musica e libri.Google sbarca in un mercato affollatissimo dove i servizi abbondano:ITUNES (Apple); CHILI TV (cui partecipa anche il Corriere con il Cinema Store); CUBOVISION (Telecom Italia); MYMOVIESWIDE!; VODDLER (arrivato in Italia a maggio); XBOXVIDEO (Microsoft); PLAYSTATION 3 (Videostore di Sony).Entro fine anno arriveranno anche le piattaforme di Mediaset e Sky. Umberto Bertel 25 26. DEC 11 2013YouTube ad revenue surges to $5.6bnAdvertisers will spend aprojected $5.6bn on YouTube in2013, an increase of more than50 per cent on the previousyear, according to a report.The sharp rise, which followsan explosion of viewing onmobile devices, comes asadvertisers strive toreach younger consumers whohave drifted away fromtelevision .. Umberto Bertel 26 27. 27JAN 3, 2014Streaming services take toll on digital music salesLong considered the music industrys best prospect for growth, US digitalmusic sales declined in 2013 for the first time since the launch of ApplesiTunes store in 2003 US digital single track sales dropped 6 per cent in2013 to 1.26bn units from 1.34bn in 2012...Total digital album sales were about flat yearon year, with 118m units sold.The sales decline comes amid the fast growthof streaming music services, such as Spotify,Deezer and Rdio. .. The total number of audioand video streams surged 24 per cent to 50mstreams during the first half of 2013compared with the same period the yearbefore .. 28. Jun 14th 2014Second windSome traditional businesses are thriving inan age of disruptive innovationEven staid businesses such as law firms and universities arethreatened by technology-cum-globalisation.But look at the air more closely and you can see somestrange objects floating around:- Swiss watches- Montblanc fountain pens- Harris Tweed jackets- old-fashioned sailing boats.Management gurus may tell people to bow down before the great god ofdisruptive innovation.But some companies are cheerfully doing the opposite - preserving orresuscitating traditional technologies and business models. Umberto Bertel 28 29. CRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3DDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 29DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALEINDICE 30. Sono sempre pi in crisi i giornalie ci sono sempre meno edicole Umberto Bertel 30 31. NOV. 5, 2013Rcs, il Cda d il via libera alla vendita della sede diCorriere e GazzettaIl Consiglio di amministrazione di Rcs haapprovato a maggioranza la vendita per 120milioni al fondo americano Blackstone delcomplesso immobiliare di via Solferino e via SanMarco a Milano, che oggi ospita le redazioni delCorriere della Sera e della Gazzetta dello Sport... All'ultima rinegoziazione del debito, conclusa contestualmente agli accordi digaranzia per l'aumento di capitale da 400 milioni completato a fine luglio, era statainclusa tra le garanzie per le banche anche un'ipoteca sull'immobile di via SanMarco e Solferino. Umberto Bertel 31 32. OCT. 29, 2013Loss Expected to Widen for New YorkTimes CompanyAmazon.com founder and chief executive Jeffrey P. Bezos formally took over as theowner of The Washington Post on Tuesday, officially ending 80 years of local controlof the newspaper by the Graham family. Bezoss $250 million purchase ...Bezos has the deep pockets to sustain an enterprise that has been buffeted foryears by declining readership and advertising, especially in the printed Post ... Umberto Bertel 32OCT. 10, 2013 33. LEditoria: I giornaliDue business model tradizionali per il giornale cartaceo: la formula mista lettori + pubblicit, con il passaggio per le edicole o ladistribuzione diretta (prevalentemente per abbonamento) la formula free press, solo pubblicit, con la distribuzione diretta gratuita nei Umberto Bertel 33punti di grande passaggio.Che cosa succede con lavvento di Internet? cresce la disponibilit di notizie gratuite su web, che comincia ad assorbirefatturato pubblicitario; inizia la vendita online dei giornali, con effetti abbastanza limitati; iniziano a scendere, anche per effetto della crisi, sia le vendite cartacee sia lapubblicit sui giornali; inizia un lento processo di riorganizzazione dei giornali, diverso a seconda deipaesi, con una progressiva fusione fra le redazioni cartacea e online 34. LEditoria: I giornaliChe cosa succede con lavvento di smartphone + tablet + app +cloud+ banda larga? cresce molto, soprattutto con il tablet, la vendita online: limitata per aigiornali pi importanti e non tale da bilanciare le perdite nelle copie cartacee (senon forse per giornali specializzati come FT e WSJ); il prelievo sulla vendita (che avviene attraverso app) forte: il 30 per cento nel Umberto Bertel 34caso di Apple; cresce il contenzioso con gli OTT per la sottrazione illecita di news, con unparadosso: senza il passaggio attraverso gli OTT un giornale non esiste; calano drasticamente le vendite del cartaceo e cala drasticamente lapubblicit, facendo entrare in crisi anche giornali come il NYT; mai cos tanti lettori come adesso (Ferruccio De Bortoli), ma mai cos pochisoldi; violente ristrutturazioni, come quella recente di RCS; chiusura di moltissime edicole (un terzo delle esistenti a Milano), che vedonoesaurirsi la loro funzione. 35. Sono sempre pi in difficolt lelibrerie e crescono i conflitti con glieditori tradizionali Umberto Bertel 35 36. Barnes & Noble, the Last Big Bookseller Standing: But for How Long?(1/2) Umberto Bertel 36JAN 16, 2013.. Despite a heavy investment in the Nook business,Barnes & Noble is expected to have a three-yearcumulative loss of more than $700 millionOn January 3, Barnes & Noble said its holiday sales forthe nine-week period ending December 29 were $1.2billion, down 10.9% from a year ago. .. Nook productsales fell 12.6% from a year ago.Barnes & Noble isnt alone. Many traditional retailers are struggling againstonline powerhouse Amazon.com: Best Buy, Target, ..Bricks-and-mortar retailers are battling a phenomenon called the showroomingeffect: the consumer practice of checking out a product in a retail store and thenbuying it online at a better price. .. 37. Barnes & Noble, the Last Big Bookseller Standing: But for How Long?(2/2) Umberto Bertel 37JAN 16, 2013 Despite the bankruptcy of chief competitor Borders in2011, Barnes & Noble has struggled to increase sales. Ithas actively moved to address consumers rapid shiftfrom print to digital books and to combat Amazonsexpanding Kindle business. However, Barnes & NoblesNook now faces a growing number of competitors ..The challenge for Barnes & Noble is that it lacks a strong digital contentecosystem relative to Amazon, Apple and Google. Both Apple and Amazon, forexample, have invested heavily in video content and digital music distribution.Barnes & Noble historically has focused solely on books.Barnes & Noble is the last bookstore chain standing, says Whartonmanagement professor Steve Kobrin, Theres still a niche there, but it may go tosmall independent bookstores. 38. Barnes & Noble to separate retail, Nook Media Umberto Bertel 38June 25, 2014Barnes & Noble hopes to survive bysplitting in two.The largest U.S. brick-and-mortarbookseller, beset by tough competitionfrom online retailers like Amazon anddiscount stores like Wal-Mart, plans tosplit off its Nook e-reader division as itlooks to boost shareholder value.Investors applauded the news, sendingshares up more than 6 percent in middaytrading. 39. Bertelsmann Getting Out of Book RetailingPublisher to Close Stores, Book Clubs in German-Speaking Markets Umberto Bertel 39June 29, 2014 40. Amazon Aims at Publisher Hachette's CEO inContract DisputeCalls on Authors to Email CEO, Pressure Him to Agreeto Terms Umberto Bertel 40Aug. 9, 2014 41. LE NUOVE BIBLIOTECHE POPOLARIJul 16, 2014Amazon Tests Kindle Unlimited, A Netflix ForEbooks And AudiobooksAmazon might give readers something toget really excited about: A digital ebookand audiobook subscription service thatprovides Kindle users with all the contentthey can consume from a potentiallibrary of over 600,000 titles for just$9.99 per month.This Netflix for ebooks would competewith existing services including thosefrom startup Oyster. Umberto Bertel 41 42. CRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3DDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 42DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALEINDICE 43. Anche le catene retailtradizionali soffrono la concorrenzadelle-commerce Umberto Bertel 43 44. NOV. 11, 2013Staples: trouble in storeRetailer faces a double whammy akinto the book industryAnother rough day for bricks andmortar retail. Staples, the US office-supplieschain, said that it would closeup to 225 stores in North Americaover the next two years.That is about 12 per cent of the 1,846 it had at the end of 2013. Also this week,RadioShack, the troubled electronics retailer, said that it was shutting up to 1,100stores (about a fifth of its total.) Technology in general and Amazon in particularare transforming the way people buy stuff. All retailers are trying to work out howto transform themselves in order to survive. Umberto Bertel 44 45. NOV. 11, 2013Target Fills Its Cart With Some of Amazon's Tricks(1/2)Target has come up with an answer to Amazon.com. Copy it.The discount chain's latest online offerings have a distinctAmazon feel - from recurring deliveries for diapers to on-demandstreaming video and free shipping and discounts forits members. All emulate similar offers from the e-commercecompany.Target says Amazon is just one of many competitors andit isn't mimicking anyone. Still, the moves highlight animportant fact of doing business at Target: thecustomer who visits the discounter's giant stores andthe customer who orders online from Amazon areincreasingly the same person. Umberto Bertel 45 46. NOV. 11, 2013Target Fills Its Cart With Some of Amazon's Tricks(2/2)The deep overlap poses a significant threat to acompany that despite the cultural moves and heavyinvestment continues to struggle with e-commerce,even as customers shift more and more of theirshopping online.Target's Internet sales are less than 2% of its $73billion in total sales last year. By comparison,Amazon's North America sales rose 30% last year to$35 billion, most of it in categories of goods thatTarget also sells. Umberto Bertel 46 47. August 14, 2014Big fashion names fund shopping appRetailer faces a double whammy akinto the book industrySome of the fashion worlds biggest names are backing afledgling New York ecommerce platform that aims to usethe familiarity of social media hallmarks to make shoppingeasier on a mobile phone.Lew Frankfort .. and Groupe Arnault, the fund controlled by LVMHs Bernard Arnault, have allinvested in a recent $7.5m funding round for Spring, a mobile app that launches in the US.Spring is a direct-sales marketplace targeting young, twenty-something femaleprofessionals that combines the visual aesthetic of photo-sharing app Instagram with thecompulsive swipe function of dating app Tinder and the favouriting and followingcomponents of Twitter.Spring provides the software and technological infrastructure, while the fashion companieshandle inventory and shipping via their existing ecommerce operations. Umberto Bertel 47 48. NOV. 11, 2013China e-commerce love affair breaks records on Singles DayMonday in China was Singles Day, a day that e-commerce companies have turnedinto the worlds biggest day for online shopping by offering a steady stream ofpromotions and deep discounts.By 1:04pm on Monday, sales on Alibaba, the nations largest e-commerce group,reached $3.1bn. At midnight, this figure had almost doubled to $5.7bn.Last year, revenue from online sales in China was between $190bn-$210bn, a closesecond to the US market, worth $220bn-$230bn, and Chinas market is growingmuch faster. Umberto Bertel 48 49. September 5, 2014Alibaba to raise up to $21.1bn in IPOAlibaba is seeking to raise up to $21.1bnon the New York Stock Exchange in whatwill be one of the largest IPO on record,with a price range of $60 to $66. At the topof the range this would value the companyat about $160bn.At $16bn, Facebooks listing in 2012 is thelargest technology or internet-related IPO.Alibaba is Chinas largest ecommerce platform, controlling as much as 80 per centof the market, with nearly $300bn worth of goods sold on its marketplaces lastyear (more than comparable figures for Amazon.com and eBay combined).Alibaba has been facing competition from other Chinese Internet companies,including Tencent, as they all work to lure China's 500 million smartphone users. Umberto Bertel 49 50. INDICEDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 50DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALECRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3D 51. CRESCE LA SHARING ECONOMY Umberto Bertel 51 52. March 20, 2014Airbnb Is in Advanced Talks to Raise Funds at a$10 Billion ValuationThe rich price tag reflects Airbnb's potential todisrupt the hotel industry. In six years, the companyhas become a required destination for millions oftourists looking for cheap rooms, while givinghomeowners a new source of income.The company could be worth more than WyndhamWorldwide, which manages 7,500 hotels under theWyndham, Ramada and other brands, and isvalued at $9.3 billion. Hyatt Hotels has a marketvalue of $8.4 billion. Umberto Bertel 52 53. Jul 8, 2014Catalonia Fines Airbnb,Threatens to Block Locals FromUsing SiteJun 18, 2014Chinas Answer to Airbnb,Tujia.com, Raises $100M Umberto Bertel 53 54. June 13, 2014Taxi protests drive growth of cab-hailing appsProtests by thousands of taxi drivers in Europe this week, bringing traffic chaos tothe streets of London, Paris, Milan and Berlin, had at least one positive side-effectfor the company that was the target of their anger. Umberto Bertel 54 55. Aug. 11, 2014Tech's Fiercest Rivalry: Uber vs. LyftThe Two Heavily Financed Upstarts Also Aim toSupplant the Taxi IndustryForget Apple vs. Google. The fiercestbattle in the tech capital may well bebetween two heavily financed upstartsplotting the demise of the taxi industry- and each other.Uber and Lyft are undercutting eachother's prices, poaching drivers and co-optinginnovations, increasinglyblurring the lines between the twoservices. Umberto Bertel 55 56. September 2, 2014Uber hit with nationwide ban in GermanyUber is facing its biggest legal challenge so far after its most popular service was bannedthroughout Germany, marking the first time the disruptive taxi app has been hit with acountrywide restriction. The temporary injunction imposed by Frankfurts Regional Courtprohibits the fast-growing company from operating its Uber Pop ride-sharing service.Uber said it would continue to operate in defianceof the injunction, but it faces fines of up to250,000 ($328,000) per trip if it is caught violatingthe ban, which does not affect its higher-priced"Black" limousine service.Ride-sharing companies allow anybody whopasses a background check to act as an ad-hoc taxidriver after being hailed by a smartphone app.Critics say the model poses safety risks and skirts regulations that licensed taxi drivers mustadhere to, while Uber and other start-ups say it increases consumer choice and createsjobs. Amid escalating regulatory challenges and battles with taxi operators around theworld, Uber last month hired David Plouffe, election campaign manager to Barack Obama,to lead its strategic and policy response. Umberto Bertel 56 57. INDICEDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 57DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALECRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3D 58. April 10, 2014Silicon Valley start-ups vie to make online credit work(1/2)Lending working capital to small businesses hardly sounds like the sexy endof the digital industry. But something of a race is on between a band ofinternet start-ups many with big-name backers [i.e. Google, DavidBonderman (co-founder of private equity firm TPG), Vikram Pandit and TomGlocer (former CEOs respectively of Citigroup and Thomson Reuters)] - thatsee this as one of the best avenues to breaking into the financial servicesworld.58Manually collecting and analysing the information needed to understandwhether a business can remain solvent is a costly activity. That usuallymakes it uneconomic to lend the small amounts of cash that smallbusinesses need. Automating this process promises to change theeconomics. 59. April 10, 2014Silicon Valley start-ups vie to make online credit work(2/2)The ability to pull in accounting data automatically from a borrowers ownbooks has been made easier by the fact that much of that information nowresides in cloud services. Most lenders also draw on other pools of data from government census surveys to user reviews on online sites such as Yelp to build their risk models and gather a full picture of a businesssprospects. Crunching the data with algorithms, rather than human analysts,has further reduced overheads.59 60. 60FT - August 27, 2014Lending Club seeks to raise more than $500m in IPOLending Club moved ahead with plans for an IPO that will test investor demandfor peer-to-peer lenders.The San Francisco-based company, founded in 2007, is likely to seek a valuation ofabout $5bn and hopes to raise more than $500m.The company runs an online marketplace for connecting borrowers and lenders. Ithas facilitated more than $5bn in loans, including over $1bn in the second quarterof 2014.Unlike a bank, Lending Club does not assume credit risk or use its own capital toinvest in loans. Investors have been lured by high-yielding loans in the platformduring a period of historically low interest rates. 61. 61April 13, 2014Londons fintech start-ups aim highgrowth of new technology start-ups inLondon that are threatening to shake upfinancial services in the UK and beyond...Innovation in the consumer-facingfintech sector is happening in moneytransfer, asset management, mobilepayments and crowdfunding...As the global centre of financial services and a tech hub, London givesfintech entrepreneurs access to an unparalleled pool of talent, fromdevelopers to product managers to compliance officers to sales. 62. 62April 13, 2014Facebook targets financial servicesFacebook is readying to provide financialservices in the form of remittances andelectronic money.The social network is only weeks awayfrom obtaining regulatory approval inIreland for a service that would allow itsusers to store money on Facebook and useit to pay and exchange money withothers. 63. APRIL 13, 2014Real-Estate Crowdfunding Finds ItsFootingSites Offer Small Shares in Commercial Properties Umberto Bertel 63 64. Explosive growth pushes Alibaba online fund up globalrankings(1/2) Umberto Bertel 64March 10, 2014A Chinese internet money market fund thatlaunched just nine months ago has moreinvestors than the countrys equity markets.The total number of investors in Yue Bao,an online fund launched by ecommercegiant Alibaba Group in June last year,topped 81m, compared with about 77mactive equity trading accounts in the wholecountry. 65. Explosive growth pushes Alibaba online fund up globalrankings(2/2) Umberto Bertel 65March 10, 2014The number jumped from 49m as ofJanuary 15 to 81m by February 26.The explosive growth has propelled YueBao, which means leftover treasure, upthe global rankings of the biggest moneymarket funds. It had accumulated at leastRmb500bn ($81bn) in deposits by thesecond week of March, making it the fourthlargest money-market fund in the world. 66. Useremo sempre pi lo smartphoneanche per pagare? Umberto Bertel 66 67. Useremo sempre pi lo smartphoneanche per pagare?Le prospettive di disruption non risparmiano nemmeno il mondobancario-finanziario. Vi sono elevate probabilit che una quota crescentedi pagamenti - per gli acquisti nei negozi e nelle grandi catene - passi nelprossimo futuro attraverso lo smartphone.I business model in gara per un mercato potenzialmente molto ricco sonomolteplici e di diversa natura sono gli attori economici che li propongono: da una parte gli operatori telecom (in alleanza con le banche), chevogliono sfruttare le tecnologie NFC (presto disponibili su larga partedegli smartphone) per raccogliere direttamente gli ordini di pagamentoed essere leader di filiera; dallaltra le grandi di Internet, quali Google e eBay con PayPal, chepropongono sistemi che dirottino su Internet gli ordini, per essere essestesse a intercettarli e ad attivare filiere (almeno in parte) diverse. Umberto Bertel 67 68. Sept. 4, 2014Apple Watch to Allow Mobile PaymentsSmartwatch to Have Tap-to-Pay Features, Curved Screen; Not Expected toShip This YearApple plans to include short-range wirelesstechnology in its coming smartwatch,signaling that it sees a role for the device indigital payments.The gadget's use of near-field communication, or NFC, reflects Apple's broaderambitions for the so-called iWatch beyond health and fitness tracking.Apple also is expected to add the wireless technology to the next versions of itsiPhone.NFC wireless is central to Apple's plans to offer so-called tap-to-pay into itsmobile devices, allowing users to pay for goods and services using credit cardsstored with iTunes. Umberto Bertel 68 69. FT - March 24, 2014Indian start-ups tap into mobile payments technologyA handful of Indian start-ups, aided by a growingnumber of global investors, are hoping to roll out typesof mobile technology first popularised by Silicon Valleystart-up Square.Square and its rivals, including eBays PayPal unit, make credit card readers thatplug into smartphones for use by small scale merchants from artisans to babysitterswho often avoid the hassle of accepting cards.Leading Indian start-ups such as Ezetap and Mswipe might not have Squaresheady valuation which was put at about $5bn in January but their technologyworks in much the same way, while targeting the more basic phones that remaincommon in India and other emerging markets.International enthusiasm for the sector was underlined last week when AmericanExpress took a minority stake in Bangalore-based Ezetap. Umberto Bertel 69 70. August 15, 2014Banks Vie for a Piece of Africa's MobileBanking MarketWhere Most Have a Phone and Few Have Bank Accounts,Telecom Operators Dominate Fast-Growing BusinessIn Kenya, where telecom companies dominate themobile-payments market, one of the country's largestbanks is fighting to retake some of its traditional turf.M-Pesa - owned by Safaricom, the Kenyan subsidiary ofglobal telecom giant Vodafone - is Kenya's most popularmobile-payments service.M-Pesa, launched in 2007, handles $18 billion intransactions annually. They come from cow herders inthe country's dusty Rift Valley villages, pedicab drivers inthe bustling port of Mombasa and technologyentrepreneurs in traffic-clogged Nairobi. Together, theyare equivalent to 43% of Kenya's economic output. Umberto Bertel 70 71. OCT. 15, 2013The Money Is in the EmailSquare Cash Lets Users Email Funds to FriendsWhile you can buy a $500 iPad at Amazon.com with a singleclick, sending even small amounts of cash to a friend or relative isstill often a tedious and slow task. In most cases, you wind updoing exactly what you would have in 1957 - writing a check andmailing it. The recipient then has to cash it or deposit it in herbank account.But starting Tuesday, you can just email cash, free of charge, directly from your debit card toanyone else's, regardless of what bank each party uses. There's no login or password toremember and no special software or hardware required - you just use email. It works onboth ends using any email service or program on any email-capable device, whether acomputer, a smartphone or a tablet.This new service, called Square Cash, comes from Square, best known for equipping smallbrick-and-mortar merchants with smartphone-swiping devices that allow them to acceptcredit cards, and with tablets that act as sophisticated cash registers. Umberto Bertel 71 72. INDICEDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 72DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALECRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3D 73. Nuovi business model per la sanite per la formazione? Umberto Bertel 73 74. NOV. 8, 2013Digital innovation for social change(1/2)From finding lost children in China, tosharing experiences of illness, to usingunsmart phones to fight corruption100 groundbreaking applications of digitaltechnologyAt Nominet Trust, one of the UKs leading funders of social technology ventures,we wanted to find out how these digital technologies could help solve big socialchallenges. We believe such efforts, if implemented effectively, can make atangible difference to peoples lives, especially in the developing world wherethere are severe shortages of doctors and teachers, hospitals and schools, andtraditional models of providing essential services do not work. Umberto Bertel 74 75. NOV. 8, 2013Digital innovation for social change(2/2)Medicall HomeA drab office block in a busy inner suburb of Mexico City is the epicentre of one of the mostrevolutionary approaches to primary healthcare anywhere in the world. A team of 20paramedics, dressed in starched white coats, sit in cubicles waiting to answer phones. Themedics are supported by computer systems loaded with protocols pooled from some of thebest hospitals in the world to help them diagnose conditions.This little call-centre is the heart of Medicall Home, created by a telemarketingentrepreneur, Pedro Yrigoyen, which provides a bare-bones primary healthcare service forabout five million Mexicans for just $5 a month, paid through their mobile phone bill.Two-thirds of the issues raised by callers are resolved over the phone .. If Medicall Homerecommends that the patient goes to a doctor or has a blood test then it connects them toone of its network of 6,000 accredited doctors or 3,000 healthcare providers, in 233 cities,where they can claim discounts of anything between 5 per cent and 50 per cent. Umberto Bertel 75 76. 76JAN 10, 2014Digital healthcare opportunities for tech start-upsThe sick, the old and the stressed are the unlikely new target market for agrowing corner of the technology industry, which is salivating overthe opportunities offered by healthcare reform in the US.From start-ups to large health insurance providers, the digital healthindustry exhibits at this weeks CES expanded by 40 per cent this year ascompanies showed off products promising to save money by keepingpatients at home ..The US Affordable Care Act puts pressure on providers to prove they aredelivering the most cost-effective care. For the technology industry, thismeans encouraging more remote care and preventive monitoring toeliminate unnecessary doctors visits and hospital stays .. 77. July 15, 2014Google and Novartis to develop smart contact lensfor diabeticsFT - July 18, 2014Technology: Wear your medicineNew wearable digital devices could signal a radical shift in medicalpracticeSept. 5, 2014Apple's Next Big Focus: Your HealthTech Giant Expected to Unveil Smartwatch With Sensors to MonitorVital Signs, Fitness77 78. JUNE. 29, 2013Catching on at lastNew technology is poised to disruptAmericas schools, and then the worlds Umberto Bertel 78 79. OCT. 31, 2013Short e-coursesMove over, MOOCsMassive open online courses, or MOOCs, offered by universities have thepotential to shake up education. Umberto Bertel 79 80. 23 Giugno 2014La nuova Universit dopo secoli di storiaLa rivoluzione digitale bussa anche alle porte degliatenei, mettendo in discussione modalit diinsegnamento rimaste sostanzialmenteimmutate dal Medioevo.Con le universit telematiche e i Massive OpenOnline Courses, che raccolgono un numerocrescente di studenti, si aprono nuovi scenari perla formazione ma anche per la ricerca, in cuilintegrazione fra il modello tradizionale e quelloa distanza appare inevitabile Umberto Bertel 80Stefano Paleari,Presidente dellaConferenza deiRettori delleUniversit Italiane 81. August 28, 2014Thou shalt be disrupted: welcome to the siliconchurchThink of them as Gods back-office.Technology start-ups have spied anopportunity in helping Christian clergymanage their organisations from usingapps to harvest data about theirparishioners, to administering assets suchas cemeteries and church organs.81California-based Kaleo Apps offers a host of smartphone features to churches,including Facebook-like prayer walls and a service that lets churchgoers donatevia SMS. The company says its tools have increased giving by up to 40 per cent. 82. 82Aug 08Digital disruption in the worlds oldest professionThe cover feature of this weeksEconomist explores how new technology isshaking up the worlds oldest profession.The Economist Intelligence Unit has crunched dataon prostitutes prices, services and personalcharacteristics gleaned from an [anonymous]international website which hosts 190,000 profilesof female sex workers operating from 84 cities in12 countries. 83. Le app cambiano la competizione fra lepizzerie, i ristoranti e i saloni di bellezza.. Umberto Bertel 83 84. Feb. 6, 2014Big Pizza Chains Use Web Ordering To Slice Out Bigger MarketShare (1/2)Many Mom-and-Pop Shops Lack Resources to Compete OnlineThe rise of online ordering is putting cornerpizzerias in new peril.Big chains have invested in sophisticated Web-basedsystems that let customers order and payfor deliveries quickly without having to call. That'sgiving them a new edge in the battle for an ever-biggerslice of the industry pie over smaller chainsand independent pizza shops that lack the capitalor technological know-how to compete on theWeb. Umberto Bertel 84 85. Feb. 6, 2014Big Pizza Chains Use Web Ordering To Slice Out Bigger MarketShare (2/2)Many Mom-and-Pop Shops Lack Resources to Compete OnlineDomino's Pizza Inc., Papa John'sInternational and Yum Brands's PizzaHut all now derive 40% or more oftheir sales from digital orders. ForGeraci's Restaurant in UniversityHeights, Ohio, the number is zero.Frannie Geraci says her sales have declined 20% in the past two years as chain pizzashops and other franchises have moved into the neighborhood. She estimates shecould boost sales by 30% if she offered delivery and online ordering, but she says shecan't afford the cost. Umberto Bertel 85 86. OCT. 24, 2013How Mobile Technology Is Changing the Way We Dine OutTouch screens are becoming as integral to the restaurant experience as knivesand forksPick a Restaurant: Yelp; Urbanspoon; FoursquareMake a Booking: OpenTable; WaitAway; BuzzTable; NoWaitOrder In: GrubHub and Seamless (have a network of more than25,000 restaurants all over the U.S., spread across more than 500cities and 350 college campuses, with an average of 130,000orders processed a day); Eat24Pay Your Bill (with mobile-payment apps, you can now pay yourdinner bill and calculate tip, all from your smartphone): Tabbedout;Cover; OpenTableFind a Happy Hour: DrinkOwl; Happy Hour FinderFollow Your Diet: HealthyOut (makes it easy to stick to your diet without getting stuck in yourhouse); Find Me Gluten FreeShare Your Meal: Foodspotting (is the ultimate social-media app for the food-bsessed); Umberto Bertel 86Tastemade 87. NOV. 1, 2013Apps for Pampering on DemandiPhone and Android apps for scheduling last-minute massages, skincaretreatments and salon servicesMassage Therapy: Zeel. After entering a few preferences - type ofmassage (Swedish or deep-tissue are offered), treatment length(60 or 90 minutes), male or female practitioner - the app willdispatch a massage therapist to your doorstep in as little as in hourin most cases.Skin Care: ZocDoc. Select the type of specialist you'd like to see(dermatologist, chiropractor or acupuncturist, for example), yourlocation and your health-insurance provider. The app will present alist of insurance-approved practitioners and their next availableappointment time.Salon Services: Vagaro. This app lets you book last-minute salonappointments at more than 7,000 participating establishmentsacross the country. Prices are displayed clearly, making it possibleto find the best deal on a pedicure in your area. Umberto Bertel 87 88. INDICEDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 88DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALECRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3D 89. Anche lauto diventa connessa Umberto Bertel 89 90. Sep 6th 2014The future of carsWireless wheelsConnected cars will make driving safer, cleaner and moreefficient. Their introduction should be speeded up Umberto Bertel 90 91. Sept. 5, 2014GM to Offer Technology to Help Avoid Vehicle-to-General Motors plans to install vehicle-to-vehicle communications systems onsome products in two years, part of a broad push by regulators and auto makersto introduce technology that can prevent collisions without human intervention.Cars that use radar sensors and cameras to detect other cars or objects andwarn drivers are increasingly common. Vehicle-to-vehicle communicationstechnology could go a step further, and warn drivers of potential collisions withcars they or their bumper-mounted cameras and radars can't see.The U.S. Department of Transportation last month said it is consideringadopting a rule by 2016 requiring such vehicle-to-vehicle communicationssystems in the future. Umberto Bertel 91Vehicle CrashesAuto Maker Could Have First Wireless System Available in Some Models by2016 92. September 4, 2014German companies struggle to rise to SiliconValley challenge(1/2)As its high-tech machinery and automobiles -the foundation of German success - becomeincreasingly mediated by software andcommunication technologies, the worry is thatthe IT deficit could become Germanys Achillesheel.Factory automation equipment is set to becomemore deeply networked. Cars are already highlysophisticated mobile computers and they arebecoming increasingly autonomous andconnected. If German businesses do not build theso-called internet of things, others will.92Smart car: the latest Mercedes-BenzS-Class can drive itself in slow-movingtraffic, pointing to the wider impactof tech advances 93. September 4, 2014German companies struggle to rise to SiliconValley challenge(2/2)German companies do not need reminding ofthe danger posed to incumbent hardwaremakers by paradigm shifts in technology.Siemens was once a major player intelecommunications, for example, butGoogle is threatening to steal a march onoverlooked the rise of internet-basedthe German carmaker by developing antelephony and was eventually obliged to exitoperating system for self-driving carsthe business altogether.Now, Google is building an operating system for self-driving cars and has made asuccession of acquisitions in robotics and home energy management.Although its exact intentions remain unclear, Googles algorithms seem set to disruptthe status quo in automobiles, automation and electrification all areas whereGermany traditionally excels.93 94. Umberto Bertel 94March 1st 2014Electric CarsFully charged (1/2)Teslas electric car is a resounding success. The ModelS last year outsold its nearest luxury rival, Mercedesspetrol-engined S-class, by 30% in America.As a battery-maker Tesla is also moving fast. This weekit announced plans to build a gigafactory in Americato make lithium-ion power-packs, that it hopes willpropel its vehicles to the mainstream. 95. Umberto Bertel 95March 1st 2014Electric CarsFully charged (2/2)Launched a decade ago by Elon Musk, a founder of PayPaland serial tech entrepreneur, last year it sold around22,000 cars and by the end of 2014 hopes to be making1,000 a week.Teslas impressive growth has not yet translated intosignificant profits. Nevertheless, Teslas shares surged onFebruary 25th, to value the company at over $30 billion(GM is worth only twice as much).Morgan Stanley reckons that the battery factory will alsomake it a leading competitor in low-cost energy storage,the key to making renewable energy more practical. Thebank is also confident that Teslas Silicon Valley locationwill put it in the driverless front seat of autonomousmotoring. 96. JUN. 24, 2014Michigan Is Building A Fake City Just To Test Driverless CarsTesting automated vehicles is a riskyprocess, which is why MichigansDepartment of Transportation and theUniversity of Michigan have joinedforces to create a 30-acre urbanenvironment that will be usedspecifically for testing driverless cars.It will occupy 30 acres at Michigan Universitys North Campus Research Complex,where the Mobility Transformation Facility (MTF) will simulate the broad range ofcomplexities vehicles encounter in urban and suburban environments.This will include approximately three lane-miles of roads, complete withintersections, traffic signs and signals, sidewalks, benches, simulated buildings,street lights, and obstacles such as construction barriers. Umberto Bertel 96 97. INDICEDISRUPTION LEGATA A FUNZIONALITADISPOSITIVI OROLOGI MACCHINE FOTOGRAFICHE COMPATTE NAVIGATORI PORTATILIPRODOTTI NATIVAMENTE DIGITALI ODIVENUTI TALI GIOCHI ELETTRONICI MUSICA E FILM: STREAMING vs Umberto Bertel 97DOWNLOAD CONVERGENZA CINEMA-TVCONVIVENZA FORMATI GIORNALI LIBRIE-COMMERCE PRODOTTI DIGITALI E NON DIGITALI EFFETTO SHOWROOMING DIFFICOLTA RETAIL TRADIZIONALECRESCE LA SHARING ECONOMY DISPONIBILITA vs POSSESSO SERVIZIO vs PRODOTTO AIRBNB, UBER, CAR SHARING ..FINTECH: LA DISRUPTION MINACCIA ILSISTEMA BANCARIO-FINANZIARIO PAGAMENTI TRASFERIMENTI DI VALUTA GESTIONE RISPARMIONON SOLO DISRUPTION SANITA FORMAZIONE: MOOCs ...AUTOIoT-INTERNET DELLE COSE, ROBOTS,TECNICHE ADDITIVE 3D 98. La nuova frontiera dellInternet of things98 99. 99Internet of Everything(s)The Internet of Everything builds on the foundation of theInternet of Things by adding network intelligence and securitythat allows convergence, orchestration, and visibility acrosspreviously disparate systems 100. FT - June 6, 2014Robots: rise of the machinesAs you invest in the future, you are betting on your own demiseNeelie Kroes, vice-president of the EuropeanCommission, warned robot makers they wouldhave to address public fears that theircreations would terminate millions of jobs.One study estimates that 47 per cent of USjobs are at risk from smarter, harder-workingrobots.Last year the number of industrial robots sold globally hit a record high at 179,000,up from just over 80,000 a decade ago. Some 95,000 professional service robots,valued at about $17.1bn, are expected to be installed between 2013 and 2015, andthe global market for automated labour is forecast to hit close to $82bn by 2020.China, trying to cope with rising labour costs and rapidly growing demand, isinstalling robots at a record pace. Umberto Bertel 100 101. FT - June 24, 20143D printing: a powerful technology, but no panaceaCorporate leaders are continually warned that additive manufacturing (morecommonly known as 3D printing) will cataclysmically disrupt virtually all businesseson the planet.Futuristic visions encompass everything from custom 3D-printed cars to humanorgans available on demand for transplants.The reality, however, is rather different. Companies are using additivemanufacturing (AM) today to complement established methods such as injectionmoulding and casting. And AM is not likely to replace these methods in the nearfuture for several reasons. Umberto Bertel 101 102. Umberto Bertel 102January 20143D printing(1/2)The economics of 3-D printing are improving rapidly. While still only asliver of value in the manufacturing sector (0.02 percent), sales of 3-D printers are set to double, to $4 billion, by 2015, and prices for theequipment are declining swiftly. Also, 3-D printers open up thepossibility of more distributed production networks and radicalcustomization.In early manufacturing applications, some companies are using thedevices to accelerate product development, since they eliminate waittimes for prototyping by faraway specialists. 103. Umberto Bertel 103January 20143D printing(2/2)Companies will be able to consider new supply-chain models and, insome cases, replace traditional suppliers of parts with targeted usageof in-house printers.These printers wont replace traditional high-volume modes ofproduction, such as die casting and stamping.For more specialized goods, though, its easy to imagine theemergence of service businesses - the equivalent of copy or printshops - that would manufacture items based on design specificationsprovided by B2B or B2C customers. Crowdsourcing networks for new-productideas could one day complement traditional R&D activitiesfor some manufacturers. 104. Vi per una parte dellICT che nonfesteggia Umberto Bertel 104 105. FT - March 6, 2014Spare a thought for Silicon Valleys rust belt(1/2)More cost-cutting to come at suppliers of corporate technologyShrinking revenues. Stagnant share prices inthe midst of a stock market boom.Doubts that some will ever see significantgrowth again.While younger companies riding the socialmedia, cloud and mobile waves are all therage on Wall Street, large parts of the techindustry are in a funk.Companies missing out on the stock market party include some of the biggestsuppliers of corporate technology, including IBM, Cisco, Hewlett-Packard andOracle. Microsoft and Intel have also been left behind by the rise of mobile. Umberto Bertel 105 106. FT - March 6, 2014Spare a thought for Silicon Valleys rust belt(2/2)More cost-cutting to come at suppliers of corporate technologyIn the four years to 2010, their combinedrevenues grew 30 per cent despite a blow todemand from the 2008 financial crisis. Thefollowing four years, by contrast, are expectedto show growth of only 9 per cent.Most have at least managed to maintain agood earnings record, thanks to cost-cuttingand share buybacks.As the Financial Times reported last year, some creative accounting to hidesupposedly one off costs has also helped to lift profits. Umberto Bertel 106 107. JAN 14, 2014The effect of todays technology on tomorrows jobs willbe immense - and no country is ready for it(1/4)107Innovation has always cost people their jobs .. For those who believe thattechnological progress has made the world better, such churn is a naturalpart of rising prosperity.Although innovation kills some jobs, it creates new and better ones .. but forworkers the dislocating effects of technology may make themselvesevident faster than its benefits. Even if new jobs and wonderful productsemerge, in the short term income gaps will widen, causing huge socialdislocation and perhaps even changing politics .. 108. JAN 14, 2014The effect of todays technology on tomorrows jobs willbe immense - and no country is ready for it(2/4)108Over the past three decades, labours share of output has shrunk globallyfrom 64% to 59%. Meanwhile, the share of income going to the top 1% inAmerica has risen from around 9% in the 1970s to 22% today ..Worse, it seems likely that this wave of technological disruption to the jobmarket has only just started .. The public sector is one obvious target: it hasproved singularly resistant to tech-driven reinvention. But the step change inwhat computers can do will have a powerful effect on middle-class jobs inthe private sector too .. 109. JAN 14, 2014The effect of todays technology on tomorrows jobs willbe immense - and no country is ready for it(3/4)The digital revolution is transforming the process of innovation itself ... Thenumber of digital startups has exploded .. It takes years for new industriesto grow, whereas the disruption a startup causes to incumbents is feltsooner.109Airbnb may turn homeowners with spare rooms into entrepreneurs, but itposes a direct threat to the lower end of the hotel business - a massiveemployer .. If this analysis is halfway correct, the social effects will behuge .. Innovation has brought great benefits to humanity. 110. JAN 14, 2014The effect of todays technology on tomorrows jobs willbe immense - and no country is ready for it(4/4)110But the benefits of technologicalprogress are unevenly distributed,especially in the early stages ofeach new wave, and it is up togovernments to spread them.In the 19th century it took the threatof revolution to bring aboutprogressive reforms. Todaysgovernments would do well to startmaking the changes needed beforetheir people get angry. 111. Umberto Bertel 111 112. 112JAN 23, 2014Davos 2014: Google's Schmidt warning on jobsGoogle chairman, Eric Schmidt, haswarned the jobs problem will be "thedefining one" for the next two-threedecades .. He said given the constantdevelopment of new technology, moreand more middle class workerswould lose their jobs ..Mr Schmidt compared the situation to the industrial revolution .. He pointedout that .. more jobs were created by small companies and thereforeentrepreneurs needed more support. 113. LE OPPORTUNIT PER IL SISTEMA ITALIA Umberto Bertel 113 114. Umberto Bertel 114