CuriosaMi

Non accontentarti della Milanoche vedi!

Corso di realtà aumentata e mobile expirenceDocente: Mauro Attilio CeconelloPolitecnico di Milano, A.A. 2012/2013Scuola del DesignGruppo 07: Francesca Casnati, Marco Di Paola, Lucia Oggioni, Roberta Rosina

Gruppo 07: Francesca Casnati, Marco Di Paola, Lucia Oggioni, Roberta RosinaRealtà aumentata e mobile expirence

//WHY

//WHO

Milan is generally known for its most famous attractions, but only few citizens know the heart of the city.

Through CuriosaMi people can find a lot of interesting anecdotes and unknown facts about people and places, and discover another side of Milan.

students living or studying in Milanemployees and workers who moved to Milan for businesstourists


//WHAT

//WHEN

A mobile website reporting stories and unknown facts about places and people in Milan. Big QRCodes, linked to different web pages, will be placed near every centre of interest. In each page users can find information, stories and images about that place.

Every centre of interest has its own web page, and it won’t be possible for users to gain access to the page of other places.

Playful approach.

//THE SOCIAL SIDE OF THE PROJECTUsers can point out new unknown facts from each web page, which could be included among the main pieces of information on the centres of interest. Users can also subscribe to the website and they will be sent a newsletter with clues about new discovered centres will be sent to them.

A week before: postcards with the QRCode linked to an advertising web page will be distributed in the main stations and university in Milan


//WHERE

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THE GHOST STATION//C.so Sempione,Via MoscatiA bumper rail in a flower-bed

VILLA INVERNIZZI//Via Cappuccini 3Flamingos living in the centre of the city

STRETTA BAGNERA//Via TorinoOne of the first serial killer of the history buried here his victims

WALLS WITH LETTERS AND SIGNS//via Archimende, via PioltiSigns pointed out air-raid shelters during World War II

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S.AMBROGIO//The evil column and the strange chess-board on the church wall

THE ICE-HOUSE//Via Sant’Elembardo An ancient ice-house used as a place of worship. Subsequently a villa has been built nearby and the ice-house has become part of its garden.

770 POERIO ROAD//Via Poerio 35The only European house numbered 770

CAMPUS POLIMI//Via Durando, BovisaThe campus buildings were important factories, producing solphuric acid. Bovisa was an industrial area, nowadays old gasholders can be found in the area, which have become the symbol of the district.

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PRISONER BELL-TOWER//Via Giannone 9An old bell-tower in a big flower-bed among some block of flats

S.EUSTORGIO//Piazza VetraThe Basilica of S.Eustorgio and Piazza Vetra were theaters of atrocious events related to the Inquisition.

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CuriosaMi

Design

Transcript of CuriosaMi