S A P ® F A S H I O N M A N A G E M E N T
D E V E L O P E D W I T H F A S H I O N B R A N D S
F O R F A S H I O N B R A N D S
1
PERCHE’ ABBIAMO SVILUPPATO
SAP FASHION MANAGEMENT
SOLUTION?
2
PERCHE’ OGGI?
3
QUALI BENEFICI?
4
QUALE ROADMAP?
S A P N E L M E R C A T O F A S H I O N
Più di 500 Fashion brand WW usano soluzioni SAP per
gestire il core business
18 delleTOP 20 Fashion company WW
usano soluzioni SAP
P E R CHE’ A B BI AM O S V I L UPPATO S A P F A S HI O N M A N A G EM E NT S O L U T I O N?
Luxury Designers Brand Manufacturers Factories/ Agents Textile Mills Stores/
eCommerce Sports Marketers/ Retailers
F A S H I O N E L E S U E D E C L I N A Z I O N I
P E R CHE’ A B BI AM O S V I L UPPATO S A P F A S HI O N M A N A G EM E NT S O L U T I O N?
digital goods email digital ads
In store Customer Service print mobile social
Search kw/ads
agent tools
sms/notificatns
@ web
F A S H I O N E V O L U T I O N
Analytics
Wholesaler Manufacturer Retailer
Plan Source Make Sell Merch.
Mgmt.
Retail
Store
Mgmt.
Source
Supply
Chain
Mgmt.
Store &
Value
add
Sell Source Plan
P E R CHE’ A B BI AM O S V I L UPPATO S A P F A S HI O N M A N A G EM E NT S O L U T I O N?
P R I O R I T A ’ S T R A T E G I H E
Globalizzazione
Faster fashion
Customer experience
Distribuzione cross canale
F A S H I O N E V O L U T I O N
Una piattaforma unica
S A P F A S H I O N M A N A G E M E N T S O L U T I O N
P E R CHE’ A B BI AM O S V I L UPPATO S A P F A S HI O N M A N A G EM E NT S O L U T I O N?
P E R CHE ’ O G G I ?
S e m p l i f i c a z i o n e d e l l a p i a t t a f o r m a t e c n o l o g i c a c o n
S A P H A N A p l a t f o r m
SAP HANA Platform
Applications Analytics
Q U AL I B E NEF I C I ?
RIDUZIONE DELLE SCORTE
AUMENTO DELLE SINERGIE NEI PROCESSI COMUNI
VISIBILITA’ GIACENZA TRASVERSALE A TUTTI I CANALI DI DISTRIBUZIONE
RIDUZIONE LEAD TIME / TIME-TO-MARKET
RIDUZIONE MARK DOWN / AUMENTO REDDITTIVITA’ DELLE PROMOZIONI
AUMENTO EFFICIENZA PIANIFICAZIONE DELLA DOMANDA
1
2
3
4
5
6
S A P F A S H I O N M A N A G E M E N T S O L U T I O N
Retail / Franchise
Wholesale Demands
Global Inventory
Multi-Channel,
Realtime
Order/Stock
Allocation -
Retail /
Franchise ….
eCommerce
Wholesale
eCommerce Demands
Global
Requirements
Stock Segmentation – Protected
or Open or Mix
ARun
according
Business Rules
Retail Requirements
Wholesale Requirements
Retail
Stock Elements
Stock assignment
Wholesale
Stock Elements Stock assignment
Franchise etc …
FM
S
O r d e r A l l o c a t i o n :
A u m e n t o e f f i c i e n z a
Q U A L I B E N EFI C I ?
S A P F A S H I O N M A N A G E M E N T
Q U A L I B E N EFI C I ?
Article
Master
Pricing
Master Data
Seasons &
Collections,
Sales Kit
Procurement
(P2P)
Purchase
Requisition Purchase
Order
Manufacturing
MRP
Routing
Planned
Order
Production
Order
Markers
Production
Lots
Valuation/
Product
Costing
ASN
Customer
Master
Vendor
Master
Bill of
Materials Categories
Value
Added
Services
Goods
Receipt
Invoice
Verification
Inventory
Mgmt
Sales
(O2C) Sales
Order
Allocation
Run Shipping Billing
Warehouse
Mgmt
Size
Conversion &
Distribution
Size
Distribution Planning
Order
Information
System
Inventory Mgmt
Retail
Promotions
Retail
Markdowns
In-Store
MIM
Replenishme
nt / VMI
Retail
Allocation
Merchandise
Distribution
POS
Outbound
Merchandising
PIR
Site
Master
Listing,
Assortment
& Layout
ATP, Re-
Scheduling
S A P F M S
SAP Retail: 16 Years, more than 1000 customers
AFS: 16 Years, more than 300 customers
Q U A L E R O A D M AP?
Q U A L E R O A D M AP?
S A P F M S
2012 2013 2014
FMS Proof-of-Concept
FMS 1.0 (Wholesale/Retail)
FMS 2.0(Manufacturing)
Solution Backlog
Business Model
FMS X.0 EHP
2015 XXX
Q3/2014 Q3/2015
Vision For Fashion
2011
FMS Vision
Technology Strategy
Database and Technology
Mobility
Application
s
Analytics
Analytics
Mobility
Unified
Demand Forecast
Pattern
Recognition
Demand Data
Foundation
Retail
Merchandise/
Assortment
Fashion
Demand
Planning
Retail
Promotions
Retail
Allocation
Retail Price
Optimization
Precision
Retailing
Retail
Markdown
Optimization
Retail
Replenishment
Customer Activity Repository (CAR) powered by SAP HANA
Customer
Centric
Retailing
Consumer
Insight
SAP Business Suite powered by SAP HANA
SAP Vertically Integrated ERP on HANA (FMS) for
wholesale / retail and manufacturing
Fashion Strategy
Unica piattaforma verticale: omni-channel businesses
Best Vertical
Business
Practices Supply Network
Planning Demand Planning
Extended Warehouse
Management
Supply Chain Management powered by SAP HANA
Supply Chain
Global Trade Services
(CITES/Protected
Species Mgt)
CRM / Hybris Mobile
Succesfactors Ariba / SNC /
Collaboration Business Objectc
Cloud
Q u a l e r o a d m a p ?
S A P F A S H I O N P L A T F O R M
S A P ® F A S H I O N M A N A G E M E N T
D E V E L O P E D W I T H F A S H I O N B R A N D S
F O R F A S H I O N B R A N D S
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